Clothing boutique softwareKnow your regulars as well as your rails.

Every customer, what they buy and what they like, next to your stock and sales. Duke answers WhatsApp questions, keeps alterations on track and reminds you who hasn't been in for a while.

Start free See the closest live demo

Duke at your boutique

Duke keeps your regulars close on the busiest Saturdays.

He answers prices on WhatsApp while you're with someone in the fitting room, passes size questions to whoever is on the floor and notes alterations from what customers write. Exchange replies, win-back notes and new orders wait for your nod.

Who decides

On its own, by your ruleDuke on duty does it for the customer who wrote, once you switch that action on.
Waits for your approvalHe prepares it and shows a one-line preview. Nothing changes until you approve.
Just answersReading needs no approval, and he sees only what the person asking may see.
Ready when you open the appInsights are made from your own numbers when you open the app.

Meet Duke

A day with DukeA Saturday at a high street boutiqueWorking

8:30Had the Saturday read readyYou open Home: 2 exchange tickets with no reply, 4 pieces at their reorder level.Ready when you open the app
10:15Answered a price, passed on a sizeElla asked about the cashmere roll-neck: £95. Her size 10 question went to Sophie.On its own, by your rule
11:40Noted an alteration from WhatsAppAmira confirmed her silk skirt: take up 4 cm. Added to her Alterations record.On its own, by your rule
13:05Briefed you before a regular came inHannah's year: £1,240, mostly linen and earth tones, last visit in August.Just answers
16:50Drafted a reply on an exchangeNaomi wants her trench coat in a 14. The email reply is ready for you.Waits for your approval
19:30Prepared an order from a chatTwo silk scarves for Grace Patel, £78, as a sales order for your yes.Waits for your approval

An example day. Names and numbers are made up.

Duke does this for you

Just answers

Know her taste before she arrives.

Ask about any regular and Duke reads her orders, notes and your own fields: sizes, styles she loves, who usually serves her. Two lines, before she reaches the rails.

What has Hannah bought this year?

Duke£1,240 over 7 visits, mostly linen, plus two silk pieces. Size 12, prefers WhatsApp, and Sophie usually serves her.

On its own, by your rule

Alterations written down from the chat.

Choose the Alterations page for WhatsApp and Duke writes the customer's answers into her record: the garment, the work and when she needs it. Your tailor sees it on the board.

Lucy EvansCould you shorten the sleeves on the blazer I bought? I need it for the 20th.

Duke on WhatsAppOf course, Lucy. I've noted shorter sleeves on your wool blazer, ready by Tuesday 20 Oct. The team will confirm a fitting.

Alterations · Wool blazer added

Waits for your approval

Lapsed regulars, a personal note each.

Each Tuesday the Win back customers agent finds VIP regulars with no purchase in 90 days and drafts a warm email that mentions what they loved. Approve all, or one by one.

Win back customers · Tuesday

Amelia Ross · silk and tailoring£860 last year124 days away

Naomi Brooks · knitwear£540 last year97 days away

Emails drafted6Waiting for you

Just answers

Bestsellers flagged before the weekend.

Duke lists the pieces at or below their reorder level and the ones sold out. List each size as its own product and you see exactly which sizes to reorder.

Low stock

Linen wrap dress, size 121 left

Linen wrap dress, size 102 left

Cashmere roll-neck, size 80Sold out

A shop owner showing a product to a customer at the counter

PriyaHi, is the linen wrap dress still in? I'm a size 12. How much is it?

Duke on WhatsAppHi Priya, the linen wrap dress is £68. I've asked the team to check a size 12 for you, they'll reply here shortly.

Handed to Sophie · size question

PriyaLovely, thank you

Kopi & Clay Home Store in SmartDuke: the Home page

Live demoClosest live demo: Kopi & Clay Home StoreHome & lifestyle store in Singapore. The same apps, set up for a home & lifestyle store. Open it ↗

The apps boutiques use

Customers, stock and sales, in a boutique's words.

Start with customers, products and sales. Add the help desk for exchanges and Duke on duty for WhatsApp when you're ready.

CRM Sales Inventory Invoicing Help desk WhatsApp Email Templates Duke on duty AI agents Insights Custom pages

Customers

A profile for every regular.

Add your own fields to customers: sizes, styles they love, how they like to hear from you. Every sale, message and alteration shows on their timeline.

Fields you choose, filled in by your team
Orders and messages on one timeline
Customers brought in from a spreadsheet

Hannah Clarke

Dress size12Choose one

LovesLinen, Earth tonesChoose many

Preferred contactWhatsAppChoose one

Spent this year£1,240Money

StylistSophie TurnerPerson

Stock

Rails and stockroom, counted.

Products with prices, reorder levels and stock per branch, with every movement kept. There are no size and colour variants yet, so list each size as its own product when you want its stock counted.

Low stock and sold out shown at a glance
Sales take stock when they're fulfilled

A retail products list with stock counts, a Low tag and an Out of stock tag

Shown: retail products in Willow & Co., our salon demo.

Alterations

Hems and fittings, never lost.

An Alterations page built for you: the garment, what's being done, the fitting date and when it's ready, on a board. Duke can add one when you ask.

Board from received to collected
Linked to the customer

AlterationsBoard

Customer	Garment	Work	Ready by	Stage
Amira Khan	Silk midi skirt	Take up 4 cm	Fri 16 Oct	In progress
Lucy Evans	Wool blazer	Shorten sleeves	Tue 20 Oct	Received
Hannah Clarke	Linen trousers	Take in waist	Thu 15 Oct	Ready

Duke on duty

WhatsApp answered while you serve.

You choose what Duke may do on your number. He answers from what you've told him, saves details and says why when he hands over to a person.

Take over any conversation and give it back
Money and anything unusual always go to a person

Duke on duty: WhatsApp conversations, a drafted reply and one conversation handed to a person

Shown: Duke on duty in Willow & Co., our salon demo.

Pages Duke can build for you

Pages built for a boutique.

We build these with you during guided setup, or you ask Duke. You can also add the shop's ready-made Custom orders page.

AlterationsPersonal styling sessionsSupplier ordersLookbook picksRepairs

Talk to us: we set it up for you.

We set SmartDuke up for you with your products, stock, team, WhatsApp number and customer list. Kopi & Clay, our store demo, opens soon; meanwhile Willow & Co., our salon demo, shows retail stock.

Talk to us See the closest live demo

Ask Duke

Try these in Kopi & Clay Home Store, our closest live demo, signed in as the owner.

“Which regulars haven't bought anything since the summer?”“Which alterations are due back this week?”“Draft a reply to Naomi about swapping her trench coat.”

Bring SmartDuke to your boutique.

Send us your product list and customers, and we'll set it up with your pages and WhatsApp.

Start free

Or email support@smartduke.com

Talk to us

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