ProductWhatsApp CRM
DukeOS · AI operating systemCRM, ERP and AI agents in one system. From $49 a month per business
WhatsApp CRMEvery WhatsApp chat in your CRM, answered day and night.
Your business's own number on Meta's official WhatsApp Business Platform, with every message on the customer's record. Duke answers enquiries, books appointments and hands over to a person when he should.

01In short
The answer, first.
WhatsApp CRM
DukeOS is the AI operating system for business by SmartDuke Technologies, with a WhatsApp CRM built in: your own number on Meta's official WhatsApp Business Platform, every chat on the customer's timeline, and Duke on duty, an AI that answers customers, books them in and hands over to your team. Plans start at $49 a month per business.
02In detail
What owners ask us.
Each question with a short answer, then the detail.
What is a WhatsApp CRM?
A WhatsApp CRM connects your business's WhatsApp to your customer records, so every enquiry becomes a lead and every chat is kept on that customer's timeline. Instead of chats scattered over staff phones, your team works from one inbox in the CRM, with the customer's bookings, invoices and history next to the conversation. DukeOS goes further: the same AI CRM assistant can reply for you.
Can an AI chatbot answer my customers on WhatsApp?
Yes, on Growth and Pro. Duke on duty answers customers who message you, using what you've told him: prices, timings, services and rules. You choose what he may do in each conversation: answer questions, save the person's details, book from your free times, fill in a page you chose, reply, or hand over to a person. Money, cancellations of paid things, deletes and bulk messages always need a person. During quiet hours he only drafts.
- Answers from your own prices and rules
- Books from real free times
- Hands over complaints and big orders with the chat attached
- Never takes money or cancels on his own
Does it use the official WhatsApp Business API?
Yes. Each business connects its own number through Meta's official WhatsApp Cloud API. Conversations start with Meta-approved templates, free-text replies are allowed within 24 hours of the customer's last message, and read ticks and replies come back into DukeOS. Meta charges separately for template conversations.
Can I send renewal and payment reminders on WhatsApp?
Yes. Message templates use placeholders such as name, plan and amount, and a message never goes out with a blank. Duke drafts reminders for renewals, unpaid invoices and appointments for your approval, or an automation sends them on a schedule. An AI agent can run a weekly check, such as members who haven't visited in three weeks, and prepare messages for you.
Which WhatsApp CRM is best for businesses in India?
Look for four things: the official WhatsApp Business API on your own number, prices in rupees, real AI that drafts and replies rather than only templates, and the rest of the business (bookings, invoices, stock) connected. DukeOS covers all four: plans are $49, $99 and $199 a month (shown in rupees in India, plus GST), invoices add GST, and SmartDuke has built software in Coimbatore since 2013.
- Official API on your own number
- Rupee pricing, GST on invoices
- AI that replies, not just a template list
- CRM, bookings and invoices in the same app
Which businesses use it most?
Businesses whose customers message rather than email: gyms, salons and spas, real estate agencies and clinics. Duke on duty is in Growth ($99 a month) and Pro ($199); Starter ($49) includes WhatsApp with Duke drafting replies for you. See pricing.
03Pricing
One price per business.
Not per person or per customer. Building your app is free: you pay when you publish.
| Plan (per business) | Price a month | Team members |
|---|---|---|
| Starter | $49 | Up to 3 |
| Growth | $99 | Up to 10 |
| Pro | $199 | Up to 25 |
Pay yearly and get 2 months free. Every business app is in every plan, and customers are unlimited. Full pricing
An agency? Sell DukeOS to your clients under your own brand. DukeOS for agencies
04The apps it uses
Everything it uses.
More about DukeOS for salon & spa: Salon & spa
05No code
Need an app that isn't here? Ask Duke.
DukeOS is an AI CRM that builds the whole business, not just code. Every salon & spa gets working apps by asking, with fields, a board, a place in the menu and permissions.
Willow & Co. Salon and Spa
They asked Duke“Track gift vouchers: who bought them, who they're for, and when they're used.”
They gotA Gift vouchers board: active, redeemed and expired, with the total value.
How it works
06Questions
Common questions
Do I need a new WhatsApp number?
You connect a number to Meta's WhatsApp Business Platform for your business. It can be a new number or one moved from the WhatsApp Business app, following Meta's rules. Customers keep messaging the number they know.
What does WhatsApp cost on top of DukeOS?
Meta charges per template conversation, at its own rates for each country. Replies within 24 hours of a customer's message are free-form. DukeOS itself is priced per business: $49, $99 or $199 a month.
Can several staff reply from one number?
Yes. Your team replies from DukeOS, every message is kept on the customer's timeline, and each reply shows who sent it. Roles decide who can see and answer conversations.
What happens when Duke can't answer?
He hands the conversation over to a person and notifies your team, with the chat attached, so nobody has to ask the customer to repeat themselves. You can take over any conversation at any time.
Is customer data safe?
Each business's data is kept apart inside the database itself, team access follows roles, every change is in the audit log, and the owner can export or erase a person's data. Duke reads only what the person using him may see.
07Next step
Let Duke answer your WhatsApp tonight.
Open the demo salon to see Duke on duty, or start a free draft of your business and connect your number.
08Start free
Build your wholebusiness, free.
Free to build. Pay when you publish.
Start free






